HELP! Why my online content does not convert to customers!! This is the common question from most SEOs and content managers. Writing compelling content that people like, link and share is tricky. Inspiring users to buy services, products and ideas online requires targeted traffic, well-crafted web pages with excellent content and something to...
Structured Information or Structured Data is code used by SEOs and Webmasters to highlight or annotate important machine-readable facts embedded in HTML code that describe a webpage. The creation of quality Structured Data that clearly describes the content on a webpage enables Search Engines to collect and index information for later retrieval...
Search Engine Optimization (SEO) – those were the days my friends – do you remember when Search Engine Optimization success was a simple matter of keyword frequency, placement and density on-page and innumerable irrelevant links off-page? Do you remember reading keyword-stuffed rubbishy and nonsensical content on websites that was less than mind...
Search engines are complex beasts and the following information is written in a simplistic way to communicate our main points. The first thing you need to know about Search Engines is what a “spider” is and how it works. Also known as a robot, bot or crawler, a spider is a software program used by a search engine to explore the ever-changing World...
Looking for best heading ideas for your digital marketing advertisements? Then check out this blog for some amazing headlines samples and example. Every one of your digital marketing tools needs a headline. Headlines get attention, make your message easy to read, get your main selling points across, and lead your customer to a sale. Use a short...